Tuesday, February 28, 2012

This Leap Day, Take Time to Reflect on Your Green Business


Let’s face it, in this society many of us are busy all the time — busy doing things.  More often than not, we don’t stop to reflect on what we’re doing, which could be a problem for business.  With an extra day this year, devote some time for company reflection.  Here’s why:

Breakthroughs that “reimagine, reinvent, and reconceive a product, a company, a market, an industry or perhaps even an entire economy rarely come from the single-minded pursuit of the busier or busier busywork of business,” reports Harvard Business Review.

More often, advancements, revolutions, discoveries and innovations come from setting aside time for thinking about what your business has and hasn’t done well, what’s working and what’s not.

Begin by thinking about your business’s intentions and goals.  Will the actions your company is taking actually lead to desired outcomes?  For example, if a company goal is to save energy and money, consider coming up with creative incentives for employees to take energy-saving actions, rather than just asking employees to turn off lights and shut down computers at the end of the day.  

Reflection doesn't have to end on leap day.  Consider a weekly creative development meeting where employees can share their ideas and thoughts on how to better achieve company goals.

And, if a goal is to increase your office's environmental responsibility, peruse green products, furniture and technology from EcoGreenOffice.  Also, browse our partner list and find out if an EGO partner can help your company achieve its’ desired ends.


It may seem unconventional, but we may accomplish more in the long run by getting in the habit of setting aside to think about what we're doing, instead of always being "on the go." 

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